Investing Academy

Understand investing before you invest

Most investing mistakes are about risk, not picking the wrong company: too much in one place, money that was needed soon, or selling in a panic. We teach that part first, and it is free.

Learning paths

Three stages, in order

Work through them in sequence. Each one assumes you finished the one before it.

≈ 2 hours

Stage 1

Foundation

What a share actually is, why prices move, and how an order turns into ownership of part of a company.

Stocks, ETFs and fractional shares
Bid, ask and market orders
Dividends and earnings
Reading a stock quote

≈ 3 hours

Stage 2

Risk first

The part most courses put last. How much to put in one company, and what a large fall does to a portfolio arithmetically.

Position sizing and concentration
Diversification across sectors
Drawdown maths and recovery
Cash reserves and time horizon

≈ 4 hours

Stage 3

Building a portfolio

Turning goals into a plan: choosing holdings, adding money regularly and reviewing results honestly.

Core and satellite approaches
Investing regularly over time
Rebalancing
Keeping a simple investment journal

Formats

However you prefer to learn

Written guides

Short, specific articles you can read in ten minutes and apply the same session.

Recorded sessions

Walkthroughs of how to research a company and place an order.

Live webinars

Regular sessions with questions taken live, not pre-screened.

Glossary

Plain definitions for the terms the industry uses to sound complicated.

Glossary

Terms, defined plainly

Share: A unit of ownership in a company. Owning a share makes you a part-owner of the business.
ETF: An exchange-traded fund: a single holding that contains many stocks, letting you diversify in one purchase.
Market order: An instruction to buy or sell immediately at the best available current price.
Dividend: A portion of a company's profit paid out to shareholders, usually quarterly. Not every company pays one.
Diversification: Spreading money across different companies and sectors so that no single result decides your outcome.
Drawdown: The fall from a peak in your portfolio value to the lowest point that follows, usually shown as a percentage.
Cost basis: The average price you paid per share. Your profit or loss is measured against it.
Market cap: A company's total value on the market: share price multiplied by the number of shares in issue.

Education is not advice. Nothing in the Academy is a recommendation to buy or sell any security, and no example should be read as a prediction. Material is general and does not account for your circumstances. If you need advice specific to your situation, speak to a licensed adviser in your country.